Linkedin Social Series Part 4

Use Linkedin For Your Business While Linkedin may not be as big as Facebook, it is the largest and most widely used professional network. One in three professionals are actively using Linkedin. This is a perfect platform to connect with other professionals and market...
SEO: Google Versus Bing

SEO: Google Versus Bing

What You Need to Know About Different Search Engines Search Engine Optimization (SEO) is a marketing practice that focuses on building the organic ranking of a website. SEO uses both technical and creative elements to improve rankings, drive traffic, and increase...

Why Re-branding Could be the Right Move for Your Business

Is Your Brand In Good Shape? Having a beloved and well know brand, is something all business owners strive to accomplish. Unfortunately, achieving brand recognition like Apple, does not happen overnight, and not many businesses will ever reach that level of public...

Public Domain vs Copyright

Are You Using Your Images Legally Using images in content creation and on social networks has a number of benefits for marketers looking to engage with stakeholders. Content that's shared on social media channels have a much higher chance of creating...

Social Series Part 3 Twitter

How To Use Twitter For Your Business After Facebook, Twitter is one of the most popular social media platforms. Boasting over seven million monthly active visitors in Canada alone, if your business is not tweeting, now is the time to get started! Welcome to Part 3 of...
The Importance of Social Sharing Buttons to Increase Engagement

The Importance of Social Sharing Buttons to Increase Engagement

Sharing Buttons, An Easy Way to Connect We see them everywhere, the little social sharing buttons on sites encouraging us to share the content. Do these buttons really work to increase social sharing? Can you use them to impact your business? Here are several reasons...