Having good links is important to making sure you have a strong SEO local presence in Toronto or anywhere else. Good strategy here takes a budget, some resources and a knowledge of the best link building practices for business.

Here’s a few tips that you can use.

Sponsor an Event

Fundraising for a local charity is a great way to increase your community optics and get quality links at the same time. You’re doing good for your business and your locale simultaneously. Charities are always looking to attract money to their cause.

Does your local community centre host any fundraising events? Getting involved and sponsoring one of these will help you to get a credible link to your website. What’s more you’ll be doing good and getting your brand out on promotional materials.

SEO Local Presence in Toronto, Links and Networking

Partnering with other companies in your community and exchanging links is another good practice. Build your link profile up with those that come from complementary businesses. Keep in mind there are a few different things you’ll need to look for to determine a link’s value. At the top of the list for a lot of marketers is domain authority.

Get Some Green Ones

Is your business eco-friendly? You can help the environment and get a back link at the same time. A big part of getting quality links is finding ones that are relevant to what your business does. A good way to start doing that is to familiarize yourself with green technology. Reading up on terms like biodegradable and carbon neutral will help you in your search for quality credible sources.

Some businesses might decide to look for links on directories. However, there’s a chance these aren’t controlled by humans and  won’t be as reputable as a local directory or newspaper.

You can look for these by using keywords like “green small business directory,” and “eco-friendly directories for business.”

Here’s a few more things you should be aware of when you’re striving for SEO local presence in Toronto. Analytics can help you can take a look at the keywords a competitor’s site is ranking for. If there’s been a big drop, you can assume that website has been devalued for some reason. If that’s the case, you’re better off looking for another credible link.