Staying on top of all the latest innovations is a big part of what our digital marketing agency in Toronto is all about. We are always watching the industry landscape with a keen eye to what’s best for our clients. That said, here’s a few digital marketing trends that will be important for 2020.

The Customer Experience

The more people who shop online, the more power is given to the consumer. This year the move towards shopping from smartphones will only increase. That means you need to have industry-leading customer experience tricks up your marketing sleeve.

Like a seamless mobile experience and up-to-date technology including easy payment options.

Conversation is King?

If you’ve been marketing your business through the Internet for any time, you’ve probably come up against the phrase that Content is King. That’s going to be true for 2020 with a slight tweak. Small businesses should be optimizing their content for voice search starting this year. If you consider smart phones all have a high-powered assistant built right in, you’ll see how important this is going to be.

Our digital marketing agency in Toronto is ahead of the curve on this one. We can optimize your existing content by anticipating the questions your target market will ask. We will also be able to supply the right keywords for your answers.

Streaming Video

Live video is expected to be worth billions of dollars to marketing firms by early next year. That means you should be getting your small business ready to use it now. Research tells us that live videos are up to three times more popular than pre-recorded ones. These are excellent way to add personality to your brand or create simple how-to instructional explainers.

Ahead of The Curve

Getting ahead of the curve as far as your 2020 marketing strategy is concerned is critical. Even with all of these new trends, content will still be important going forward. We are transparent in every campaign we work on and dedicated to getting you the best results.

Our customizable marketing services offer you an excellent alternative to the same old big-box marketing agencies. We want to partner with you and develop outstanding marketing plans that meet your needs.

Here at AFT we know that every company has unique challenges and goals. We’re the digital marketing agency in Toronto that can help you realize your potential.