SEO Site Content in Toronto is specifically designed to help your webpages get good rankings with the search engines. It has to do with the structuring and writing of the content that you place on your website.

That means every page is important and should be optimized. Here are some of the ones you need to have on a website to boost your bottom line.

Before we get to them, it’s important to understand a little about structured data. This is the way of putting together a website and pages to make it easier for the search engines to read. When structured data is applied properly, the search engines understand the contents of each page better.

Now, here’s a few of those you will need.

• The Home Page is the one that gets visited the most on many websites. It’s the one your prospects see first. These need to supply the big picture of the goods and services you offer. It’s also considered a portal into the rest of your website. It’s important to optimize any home page for engagement and click throughs.
• The About Us page is also critical. Research says the visitors who go here are more likely to convert and buy what you have to offer. Studies say people who are close to buying check out this page before making a final decision.
• Product Pages. Good SEO Site Content in Toronto makes the most of these sub category and product category pages. Visitors who are in the shopping phase look at these more often than any others. Visitors who already have a good idea of what they are looking for come to the product pages to consider options. Keywords here need to straddle the line between specific and broad so they have the right search volume.
• Blog Posts. These come in handy because every website has a limited number of pages before it becomes cluttered. However, you can optimize an unlimited number of blog posts for any one of a number of relevant topics. Blog posts are great. They work even better when you use a call to action to turn visitors into customers.

Here’s a final piece of advice about SEO Site Content in Toronto. Every version should be considered a landing page when it comes to optimization. That means that all of your text should be indexable and crawlable by the search engines.